Wednesday, 4 February 2009
The following sessions will run concurrently from 2-5pm, Falmer House
Introduction to Campaign Planning - An effective campaign plan is vital if you want campaign success. A campaign plan is like a map that helps you get from where you are now to where you want to be - the goal of your campaign. In this workshop we'll practice using a series of campaign planning tools that will help you create a winning campaign.
Creative Campaigning - What draws a crowd and makes them stop? How can you communicate your campaign message? How can you get media attention for your campaign? We'll explore these questions and more in this workshop.
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